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Reviews: How Exactly They Help Your Business

November 14, 2016 / by Dave Burnett

It’s important for every business to closely monitor what customers are saying about them. A single negative review might see you shifting your business model in order to accommodate a specific type of customer. On the other hand, a stellar five star review means that customer will be recommending...

Branding in the Digital Arena

November 7, 2016 / by Dave Burnett

What is Digital Branding? Digital branding is more or less the same concept as conventional branding; however, the advertising campaigns are replaced with digital media platforms such as Pinterest, Instagram, Facebook or Twitter. When you bring the social media aspect into the mix, you’re branding the business “digitally” so...

Competitive Monitoring

Beginners Guide To Competitive Monitoring

October 31, 2016 / by Dave Burnett

Keeping an online business competitive is a pretty tall order, to say the least. Monopolies rarely exist in today’s ultra-competitive landscape, however, there are always small businesses and large enterprises alike finding new and innovate ways to gun forthe number one spot on the world wide web. It is...

Beginners Guide To Online Reviews

October 24, 2016 / by Dave Burnett

It’s important for every business to closely monitor what customers are saying about them. A single negative review might see you shifting your business model in order to accommodate a specific type of customer. On the other hand, a stellar five star review means that customer will be recommending...

visual content

How to Best Use Visual Content

October 17, 2016 / by Dave Burnett

Be it photos, video clips or any other visual medium, the more appealing it is, the better it engages us. As human beings, throughout the evolutionary scale, we’ve been drawn to visual content. If you aren’t already making extensive use of visual content in your posts and other digital...