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LinkedIn Your Audience

LinkedIn Paid Ads for Prospecting and Lead Generation

November 21, 2019 / by Marketing Team

LinkedIn Paid Ads: Target Your Audience on LinkedIn. You should use LinkedIn Paid Ads to target your audience.  In fact, the latest stats according to LinkedIn is there are more than half a billion professionals worldwide who gather on LinkedIn to stay connected and informed, advance their careers, and...

Local Services Ads

Google Local Services Ads – Pay Per Lead – Not Pay Per Click

November 4, 2019 / by Marketing Team

Book Local Jobs And Grow Your Business Are Google Local Services Ads new to you?  Launched in 2017 in the US, and late 2018 in Canada, the ad platform is completely separate from the Google Ads (formerly Google AdWords) platform complete with it’s own set of bidding, targeting and...

BERT Cloud TPU

BERT Algorithm Update – October 2019

October 30, 2019 / by Dave Burnett

Google’s Answer to Voice Search Google just announced one of the biggest leaps forward in the history of Search:  The BERT Algorithm update. Not the lovable Sesame Street character but a machine learning, natural language processing, resource heavy addition to the search family of algorithms. Why do I say...

Your Audience Is On LinkedIn

How To Build A Powerful Network On LinkedIn

October 26, 2019 / by Marketing Team

Your Audience Is On LinkedIn. In fact, there is no better place on the net to build a powerful network.  The latest stats according to LinkedIn is there are more than half a billion professionals worldwide who gather on LinkedIn to stay connected and informed, advance their careers, and...

Optimize Your LinkedIn Profile

Optimize Your LinkedIn Profile – A How-To Guide

October 23, 2019 / by Marketing Team

Your Audience Is On LinkedIn. Because of this, you should take the time to optimize your LinkedIn profile.  In fact, the latest stats according to LinkedIn is there are more than half a billion professionals worldwide who gather on LinkedIn to stay connected and informed, advance their careers, and...