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MICROSOFT ADS VS. GOOGLE ADS
August 27, 2019 / by Dave BurnettWOULD YOU LIKE TO SAVE 50%? Last week I had a revelation. When looking at cost per conversion for one of our clients, Microsoft Ads (formerly Bing Ads) was WAY cheaper than Google Ads (formerly Google AdWords). They were getting a 50% cost savings per conversion, yet they only...
SEO FAQ’s Page
October 22, 2018 / by Dave BurnettSEO FAQ’s Page Getting the most out of your search engine optimization (SEO) efforts means having a good understanding of how it works, and making sure that you’re giving the search algorithms what they want in return for a higher ranking. But if you’re starting out with SEO,...
AI Is the Future of Search
October 15, 2018 / by Dave BurnettOne of the biggest, “high concept” ideas in technology, especially in our 21st-century information age, is artificial intelligence (AI). For some, it’s a Holy Grail idea in tech, while for others, it represents a potential threat to human civilization because we may be risking the creation of beings that...
How to Rank Your Top Keywords
October 8, 2018 / by Dave BurnettWhenever we need information, typing a query into search engines like Google is the standard behavior. In the 21st century, there is not only a vast amount of data accessible online via the internet, but most people carry devices that are capable of scanning the internet at any time....
How to Get Your Video to Rank on Page 1 — A Best Practices Guide
October 1, 2018 / by Dave BurnettWhen it comes to being found on a search engine, page one or the first page is the most coveted position a piece of digital information can hold. For the vast majority of searches, a user rarely looks at more than the first page or first few links, so...
RECENT POSTS
MICROSOFT ADS VS. GOOGLE ADS
August 27, 2019SEO FAQ’s Page
October 22, 2018AI Is the Future of Search
October 15, 2018How to Rank Your Top Keywords
October 8, 2018